While the company couldn’t force its staff to get on the weight-loss train, it employed an aggressive promotional strategy, leaving no options off the table. It launched an email list providing regular weight-loss tips, and held cycling, hiking, and walking activities, as well as starting on-site yoga classes. Staff were even given reminder cards, helping them remember to get up and get moving from time to time.
In addition to exercise, diet is a crucial factor in weight loss, and as such one of the most crucial elements of the company’s success was the change in the lunches provided to the staff.
Erin Hsu, head of the Health Management and Promotion Office, explains that providing healthy meals requires considering the feelings of those who will be eating them. The staff can’t be made to feel compelled to eat them, nor should the administrative staff be blamed for a lack of menu choices. This meant that all the company could do was move toward low-fat, low-starch, high-fiber meals with an emphasis on fruit and vegetables.
But even with the change in the lunches, there was still another threat lurking. “Afternoon tea is the real danger weight-wise around the parks,” says Maruko Chen, assistant manager with the company’s Safety and Health Integration Department I. Every day at about 3 p.m., the parks are filled with the smell of sausages, chicken cutlets, and other savory snacks, along with deliverymen zipping around the parks handing out drinks. These high-calorie treats are one of the major factors in the parks’ weight problems, and a combination of low willpower and high peer pressure can make the temptation hard to resist.
The staff of Epistar’s Health Management and Promotion Office are doing all they can to help protect the health of their colleagues.