Her brilliant resume has given her one great advantage: she's free to choose a work environment that she likes. She took the initiative to send her resume to the Kaohsiung city government, and not only was she taken on, she became a close aide to then-Kaohsiung mayor Wu Dun-yi, mapping out policy for Kaohsiung's environmental protection and other social movements. Opportunities at your side
Last year a new mayor was elected, and Hsing was transferred. But her new post was not one in which she could apply her skills, so she quit to found her own business.
She explains: "Kaohsiung's industrial structure has long stagnated around the petrochemical and steel industries. Not only is output value low, the environmental costs are very high, and it is almost impossible to raise the quality of life for local citizens." Upgrading the local industrial structure, she believes, requires devoting more attention to technology. Therefore she hired experts in electronic commerce from Taiwan and from abroad and founded her own company, through which she hopes to improve the e-commerce capabilities of Kaohsiung companies. Little did she expect that she would collect NT$14 million from investors within only two months; the company opened for operation in August.
Chai Sung-lin is a professor of psychology at National Chengchih University who has recently been editing a series of books on psychology in daily life. She has concluded that no matter how the economy may change, society will always need people with the following characteristics: the ability to work well with colleagues; a desire to constantly grow and upgrade productivity; the ability to express oneself and communicate well; and the ability to think logically. Her advice to people is to "build up your ability to think logically and grab every opportunity to learn from the environment," adding: "Opportunities to learn could very well be all around you."
Of course, besides strengthening one's own capabilities, a person's career depends intimately on changes in the economic environment. Never has been this been more true than today, when economic ups and downs directly affect companies' personnel policies. Thus it is necessary to fully understand the employment market if one wants to maximize options.
Christina Ongg is the general manager at Career magazine, a major source of employment information for Taiwan. She says: "In selecting a career or changing jobs, you must first understand your own character and values. In addition, you must be sure that the field you choose has room for growth. Be sure you do not go into a sunset industry with limited room for development."
Be prepared
She says that, however times may change, there are four areas of expertise, experience, and ability, all directly related to the survival of a company, which will always be in demand. They are research and development; engineering and manufacturing; marketing; and accounting and finance. "Contributions you make to a company ordinarily do not fall outside these four areas." In addition, she notes: "At times, certain types of experience such as having worked abroad, or certain abilities, like particular skill at foreign languages, can make an even bigger contribution to the company than general talent. This is because, at certain times, the company will be in urgent need of talented people with such experience and abilities. The careers of such persons will ride with the tide, and they will enjoy better salaries and more power."
Sean Hsieh, director of marketing at TransAsia Telecommunications, and a driving force behind those "the old bird and the rookie" television advertisements that made such a stir on behalf of his company, is a case in point. He began his career in Taipei, where he worked for eight years in marketing for an advertising company and two years doing the same job for a sporting goods company. Though marketing is a hot field, a couple of years ago Hsieh began to feel that there was limited room for personal development, and that his career path had reached a bottleneck.
"At that time the mobile phone industry was just taking off in Taiwan, and they urgently needed skilled salespeople. TransAsia is licensed to serve southern Taiwan, and is based in Kaohsiung, where it was difficult for them to find the necessary sales planning people they needed. So they sent a head-hunting company to Taipei," recalls Hsieh. At that time most of the people contacted by the head-hunting company were unwilling to leave Taipei and go to work in Kaohsiung, which is seen as being at a relatively lower level economically and as having a more mundane cultural life. But Hsieh, who is open-minded and enjoys adjusting to new environments, saw the potential of this industry and moved to Kaohsiung.
"At that time I came with the spirit of a pioneer opening up new land. My wife also applied to be transferred from her post in Taipei to Kaohsiung, and we settled down here," says Hsieh. Added on top of his wide contacts and advertising experience from Taipei, this complete commitment and willingness to start from the ground up in the local market enabled him to leap into management, greatly increasing both his salary and the scope of his work. What do you want anyway?
Of course there are times when changing jobs may be a mistake or when the new job may not be what you expected. In particular, some industries look full of opportunity. But in fact, they are still nascent, or they may need to go through a shake-out period. People may plunge in all at the same time and get stuck, or end up having to start another career all over again.
One widely recognized example of this is Taiwan's mass media. After the lifting of the ban on new newspapers in 1988, new papers opened up one after another, absorbing a huge number of media workers. However, it turned out that market estimates were overly optimistic. Many papers experienced management problems and began to close. Large numbers of media workers became nomads. While a few famous personalities had no trouble finding new employers, middle-level managers and ordinary reporters faced hard times.
In the 1980s, with the liberalization of restrictions on cable television stations, a large number of new stations were established, absorbing many nomadic media personnel. However, "these people still jump around among stations, and very few of them settle in to develop their careers," says the assistant editor at one publishing company who has personally tried cross-media job-jumping.
She originally was employed by a magazine. Three years ago, hoping to work a different beat, she learned a second area of expertise. She thought, based on her own observations, that in the future the media would go in the direction of image representation, and that subject matter would shift from big issues like national policy to more ordinary matters of interest to people in their daily lives. She went over to the electronic media, where she did production and writing work for news and financial programming. However, because at that time the cable media was just going through a shake-out period, her station changed direction; she felt she could no longer find fulfillment in the job, and she left after about a year.
She then returned to the print media, taking a job at a weekly whose stated goals were similar to her own ideals. However, because of internal problems, these ideals proved to be out of reach, and she left after only half a year.
She has been in her current job at a publishing company for more than a year and the company's direction is "quite compatible" with her own ideals and interests. She's been enthusiastic about her work and the company's sales development has exceeded all expectations, with staff and published works constantly expanding. She concludes: "I myself find it ridiculous that I changed jobs three times in three years. Yet, in this whole process, I became more certain of what I wanted, and how to find a suitable place."
Unfortunately, she has seen many people in her industry constantly changing positions, unable to settle down. They don't know how to cope with the demands and expertise required by their new working environments, while their superiors seem not to understand how best to use their talents and what roles to assign them. "On the surface it looks like there are a lot of opportunities, so that if company A doesn't work out you can always jump to company B. But I wonder what these nomadic people will really achieve in this field in the long run."
Starting from scratch
Although the curren2t labor market has generated a number of disadvantaged employment groups whose skills do not interest buyers, there is a secret weapon to break through all difficulties, and it's the same as it has been since ancient times: hard work, diligence, constant study, and the desire to grow.
"Even in the high-tech industry, which is performing best at present, you have to work ten or more hours per day in order to earn a high salary," says Christina Ongg, who also operates a "temp" agency. The most important principle she tells those she sends out on jobs is "hard work and happy work."
"When you have to, you just have to bite the bullet and start from scratch." In 1993, Chou Chung-hsien, who had graduated from the military police department at the military academy, completed his mandatory 10 years of service. He elected to give up his position as a colonel and retire. "At that time I was working in the military police headquarters, a job which many others envied. I had a very good record, and my superiors and colleagues all tried very hard to persuade me to stay. They noted that if I stayed on for ten or so more years, I could retire at 45, and not only have a secure life for those years, but then collect a pension of NT$50,000 or 60,000 per month for life."
But he did not want to continue the military lifestyle, which kept him separated from his wife and children most of the time. He also worried that if he waited until he was over 40 it would be even more difficult for him to adapt to life in society, so he stuck with his plan to retire. He says that he knew it would be hard to find a good job outside, and that many would see his previous experience as being little more than a "watchman." "Even my wife said that I couldn't really do anything at all, and wouldn't be able to find a good job, so she hoped I wouldn't retire. Just for this reason, I really wanted to show her what I could do."
Then 32, he certainly did discover that the suitable job opportunities were limited. Most of them, moreover, were unskilled physical labor. But he was determined he would not miss any opportunity to learn, and relying on the physical fitness which he had honed in the military and his lack of concern about how much he was paid, he actively scanned the newspapers for jobs and answered many ads.
He eventually became a warehouse clerk in a chemical company, earning only NT$19,000 per month, less than half of what he was earning in the military. But having learned strict discipline in the military, he did not shirk any task, however small. Every day he swept up, brought in water, and made tea for his superiors and colleagues.
His open and sincere attitude, his work ethic, and his organizational and communications skills were quickly recognized by the personnel department. His manager says, "Not only does he do his own job well, he really looks after his colleagues. He knows how to get along with people, enthusiastically participates in union affairs, and has offered many sound suggestions for warehouse operations." As a result, he has broken all records for advancement in his company, being promoted three grades in only five years. He is currently the assistant director of the finished goods office of the materials department.
Change: some things never change
In this age of uncertain economic conditions, when people change careers rapidly, experts have been warning that in the not-too-distant future as many as half of the working-age population will be unemployed. The old job market of "one peg for each hole" will become a thing of the past, and everyone will feel threatened. Yet, from another point of view, if an individual is afraid to leave their job and lacks the courage to accept new challenges, but stays reluctantly in one boring job for life, this is a kind of torture for the individual and a waste of human potential for society as a whole.
For any group or age cohort, the only sure path is to constantly improve oneself and stay ahead of the curve, to constantly enhance one's efficiency and knowledge, to find new roles for oneself, and to create one's own job opportunities.