Irreplaceable
But there are differences between Taiwan's tourist factories and those abroad, both in terms of how long they've been around and in their business models.
"Foreign factories frequently have hundreds of years of history behind them, giving them more 'texture,'" says Li Chun-ju, a professor in the Department of Tourism at Providence University, adding that Taiwanese factories are "shallower." Though they can turn on a dime in response to the market, their very adaptability and lack of a cultural foundation can give people the impression that they lack "roots."
According to the MOEA, tourist factories must possess five things: photogenicness, visibility, food to eat, things to do, and products to buy. In 2009, it ranked Taiwan's tourist factories on five additional criteria-thematic interest, space, image, facilities, and quality of service.
"Themes and culture were key points," says Hou, who was among the judges. He argues that a tourist factory's biggest selling points should be the firm's history, industrial know-how, and unique production processes. "The more a factory utilizes traditional processes, the more handmade its products, the greater its chances of becoming a tourist factory." Hou says that machines and standardization are no substitute for skilled craftsmen. "That's the kind of treasure we should be preserving."
In the end, Adahesong Taiwan Salico's Nougat Museum, I-Mei Foods' Production, Ecology and Lifestyle Park, Kawai Taiwan's Music 4 Fun, Kuo Yuan Ye Foods' Museum of Cake and Pastry, White Wood House's gallery, the Taiwan Balloons Museum, Sun Ten Natureceutica's Hanfang facility, Brand's Health Museum, Union Rice's Rice Castle, Taiwan Paper's Guanxing Paper Mill, and Puli Paper's factory were judged outstanding facilities that stood head and shoulders above the competition. Taiwanese born in the 1950s and 1960s retain a warm place in their hearts for nearly all of these firms.
Li Chun-ju, who has been involved with promoting the development of tourist factories since 2003, says that while the scoring method and the backgrounds and personal preferences of the judges made it inevitable that some excellent facilities would be overlooked, we can take comfort in the fact that growing numbers of well known companies are establishing their own tourist factories and doing quite a good job of it.
Agrioz, located in Ilan County at the foot of Mt. Xue, produces all-natural preserved fruits that contain no manmade sweeteners or food colorings of any kind. Seeing the company's operations at first hand gives consumers of its fruits confidence in the safety of its products.