Protecting the Environment Through Green Innovation

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2018 / September

Lee Shan Wei /photos courtesy of Jimmy Lin /tr. by Scott Williams


Long criticized as a major source of pollution, the

 chemicals industry is today moving into the vanguard of environmental protection. Hair O’right Inter­national Corporation’s fully integrated green supply chain exemplifies the company’s core commitment to environmental protection, and Taiwan’s prowess in terms of green innovation.

O’right is committed not just to making its products a success, but also to being an environmental leader. The company stood at the top of the Ministry of Economic Affairs’ Taiwan Green Classics Award rankings in 2011 and 2013; was the first Taiwanese SME to earn Taiwan’s Carbon Footprint Label; and was also the first company in the world to obtain PAS 2060 carbon neutrality certification for a shampoo.

 

 


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