全球拚創業,台灣搶第一

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2013 / 5月

文‧林奇伯



創業,是經濟體活躍度的風向球。

自2008年金融海嘯後,世界各國都看到了中小企業在維持經濟穩定中所扮演的角色,紛紛鼓勵創業。這股風潮從歐盟、美國,一路席捲到亞洲的日本、南韓,每個國家都提出「中小企業優先」的主張,希望藉由創業來創造就業機會,提振活力與士氣。

台灣向來以「一卡皮箱走天涯」的冒險精神聞名於世,現在也越加重視創業環境的營造。近年來,不只產官學界全都動起來,設立育成中心,提供創業資金,新創業者更乘著全球數位化、文創產業化、環保生活化的熱潮,把台灣中小型新設企業的數目推向新高,2011年來到9.9萬家。

短短幾年內,新創業家的面孔已成為台灣社會活力的象徵。

他們把創業當作個人參與打造美好世界的切入點,在商業活動中,進行生活革命。因此,「創業」不再只是單純的做生意、拚事業,還是主動定義時代、引領趨勢、愛人群的表現。

根據瑞士洛桑管理學院(IMD)發布的「2012年世界競爭力年報」,台灣在「企業家精神」指標上排名全球第一,在這樣的文化底蘊下,這群正在崛起的新創業家正如同站在巨人肩膀上,開闢新天地。

本期「全球衝創業,台灣搶第一」的封面故事,從國際視野探討台灣這波由網路、文創、服務業領軍的創業熱潮,將台灣多元的創意與活力分享給全球讀者。

本刊也將以系列報導方式陸續刊載網路創業、企業二度創業、文化餐飲創業、育成講師、社會企業等各種新創業家面貌,看他們如何在最多變的時代,闖出最有想像力的前景!

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近期文章

EN

Mind Your Own Business!

Today’s Young Entrepreneurs

Eric Lin /tr. by Phil Newell


Entrepreneurship is an indicator of which way the economic winds are blowing.

Since the global financial tsunami of 2008, countries around the world have been taking a longer look at the role played by small and medium-sized enterprises (SMEs) in maintaining economic stability, and have been working to encourage business start-ups. This wave of interest has moved from the European Union to the United States and swept across the Pacific to Japan and Korea, with everyone extolling the idea of “top priority for SMEs.” The hope is that creation of new businesses will generate new job opportunities, stimulate economic activity, and raise national morale.

Taiwan has long been famous for the boldness of its small businesses, who have “built empires with nothing more than a sample case in hand,” and today is no exception to the trend toward constructing an environment conducive to entrepreneurship. In the past several years, the private sector, government, and academia have all been mobilized; incubation centers have been founded; capital has been injected into small businesses; and new entrepreneurs have been riding the hottest fads of globalized digital technology, cultural and creative industries, quality of life and the environment. As a result, the number of new businesses registered in Taiwan has reached a new high, with 99,000 new firms registering in 2011 alone.

In just a few short years, these up-and-coming small entrepreneurs have become the new symbols of vigor and energy in Taiwanese society.

For these young people, founding a business provides an entrée for them to personally participate in making a better world, and in revolutionizing how we live through commercial activity. As a result, entrepreneurship is no longer purely just doing business or building a company; it also means taking the initiative to define our era, spark new trends, and express concern for various communities of people.

The 2012 World Competitiveness Report, produced by the international management school IMD of Lausanne, Switzerland, places Taiwan at number one in the world in terms of “entrepreneurial spirit.” With this kind of cultural foundation, these young entrepreneurs are standing on the shoulders of ­giants, exploring new territory.

Our cover story for this issue of Taiwan Panorama examines the global wave of entrepreneurship and Taiwan’s efforts to stay on top. It examines the current entrepreneurial wave in Taiwan—led by Internet firms, cultural and creative industries, and services—from an international perspective, and shares the diverse creativity and energy of Taiwan with readers around the world.

This cover story also marks the launch of a series of articles on various aspects of the new entrepreneurship, such as Internet startups, a second generation of entrepreneurship in established firms, novel cultural and culinary businesses, incubation teachers and consultants, and social enterprises. We will see how these business pioneers are building a new future out of their imaginations in the midst of an era of rapid and complex change.

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